The protection of your personal information is very important to us.
Below, you will find details about the collection of personal data when using the 24a.dk website. Personal data are all data that may relate to you personally, name, address, e-mail addresses, user behavior etc.
The “controller” as defined in Art. 4(7) of the EU General Data Protection Regulation (GDPR) is:
24A Automation ApS
9500 Hobro, Denmark
You can contact us at:
The 24a.dk website is protected by technical and organizational security measures in order to prevent the loss, manipulation or destruction of your personal data and to avoid access to these data by unauthorized persons. Despite using industry standard Secure Sockets Layer (SSL) technology for encrypting the data transferred between you and our website, complete protection against all eventualities is not possible.
No personal data will be disclosed to third parties without your express permission. Data shall only be passed on to public bodies, law enforcement authorities and courts where there is a legal requirement to do so. Our employees are also obliged to secrecy and to treat the personal data you provide confidentially.
The third-party designation shall not apply to companies affiliated with 24a Automation ApS,, nor shall it apply to service providers contractually bound to us for contracted data processing.
If you are using our website for purely informative purposes, i.e. if you are not registered or sending information to us in any other way, we collect only those personal data that your browser sends to our server. We require these data for technical purposes in order to display our website for you and to ensure the stability and security thereof. These data also enable us to purposefully improve our range of services. The legal basis for this is contained in Art. 6, para. 1, sentence 1(f) GDPR (legitimate interest).
You can prevent the saving of cookies using the appropriate browser settings. However, if you want to be able to use all the functions of our website, we do not recommend this.
Besides our website, 24a is present on various social media. We are currently represented on YouTube, LinkedIn, Facebook.
Please refer to the data privacy provisions of the relevant operator for the purpose and extent of the related data collection as well as the provisions for use of your data by the relevant platform.
YouTube (Google): https://policies.google.com/privacy
On our website, we use videos from YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. On our Internet pages, we have integrated YouTube videos that are stored on http://www.youtube.com and can be played directly from our website. Integrating YouTube videos enhances the appeal of our website. The legal basis for this is contained in Art. 6, para. 1, sentence 1(f) GDPR.
When you visit our website, YouTube will receive the information that you have accessed the corresponding subpage of our website. The data specified in the “Collection, processing and use of personal data” section will also be transferred. This happens regardless of whether YouTube provides a user account which you are logged into or whether there is no user account. If you are logged into Google, your data will be allocated directly to your account. If you do not want data to be allocated to your YouTube profile, you must log out before activating the button. YouTube stores your data in user profiles and uses them for the purposes of advertising, market research and/or the tailored design of its website. This analysis is mainly carried out (even for users that are not logged in) to provide advertising tailored to the user’s requirements and to inform other users of the social network of your activities on our website. You have the right to object to the creation of these user profiles and you must contact YouTube to exercise this right.
We advertise on both our own website and non-affiliated websites. We do so using the information made available to us when you visit our website and make use of our content or services. This information is collected by means of cookies. After visiting the 24a website, you may therefore see advertisements for 24a on other websites in the form of banners.
The display of advertisements as a result of your activities on non-affiliated websites is not associated with your identity. We do not share any personal data with advertisers or other third parties that display our advertisements. Advertisers or other third parties (including advertising networks, ad serving companies and any other service providers contracted by such) may nevertheless assume that users who click on or interact with advertisements or content belong to the target group for the advertisements or content in question.
We currently use the following tools for Internet advertising. They function by using either cookies or pixels. The legal basis for this is contained in Art. 6, para. 1, sentence 1(f) GDPR.
For more detailed information on how the various tools work, please refer to the websites of the individual third-party providers:
This website uses Google Analytics; a web analysis service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, or text files, which are stored on your computer and which enable us to analyze your website usage.
The information about your use of this website generated by the cookie is usually transmitted to a Google server in the USA, where it is stored. In the event of IP anonymization being activated on this website, your IP address will nevertheless be abbreviated within member states of the European Union, or in other states that are party to the agreement throughout the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA, where it is abbreviated. IP anonymization is active on this website. Google uses this information on behalf of the operator of this website to analyze your website usage, compile reports on website activity and provide the website operator with further information relating to website usage and Internet usage of associated services.
The IP address transmitted by your browser as part of Google Analytics is not conflated with any other data at Google. You may prevent cookies from being stored by applying the relevant setting in your browser software. However, we would advise you that, in so doing, you may not be able to make full use of all the functions of this website. You may also prevent Google from capturing and processing the data generated by the cookie referring to your website usage (including your IP address). To do this, click on the following link to download and install the browser plug-in: http://tools.google.com/dlpage/gaoptout?hl=en
On our website, you can register to receive our newsletter or, as a media representative, to be entered on the press distribution list. In this case, you must provide your e-mail address, a title and your first and last name. Your e-mail address will only be used for sending the newsletter or press releases. You give us your express consent for sending the newsletter or press releases and the related processing of your personal data. The legal basis is contained in Art. 6, para. 1, sentence 1(a) GDPR.
You can withdraw this consent and unsubscribe from the newsletter or press distribution list at any time. Further information may be voluntarily provided: During registration for the press distribution list, you can optionally specify the media outlet, publisher, country and telephone number. During registration for the newsletter, you can optionally specify your title and company as well as your branch of industry and interests. This information helps us to adapt our offerings to your specialist requirements and interests.
Insofar as a form allows the entry of optional information (e.g. company, media outlet, job title, location or other contact details), such entries are entirely voluntary. Not providing optional information entails no disadvantages other than possible contact restrictions.
We use what is known as the double opt-in process to register for our newsletter. This means that we will send you an e-mail to the specified e-mail address after you have registered, in which we ask for confirmation that you wish to be sent the newsletter. If you do not confirm your registration within 48 hours, your personal data will be blocked and automatically erased after one month. We additionally save the IP addresses you have used and the registration and confirmation times. The purpose of this process is to be able to provide proof of your registration and to clarify any possible misuse of your personal data. The legal basis for this is contained in Art. 6, para. 1, sentence 1(f) GDPR.
In the case of distribution of the newsletter, we evaluate your user behavior. For this evaluation, the e-mails that are sent contain so-called web beacons or tracking pixels, i.e. single-pixel image files that are saved on our website. For the purpose of evaluation, we link the data specified under “Collection, processing and use of personal data” and the web beacons with your e-mail address and an individual ID. We use the data thus acquired to create a user profile in order to tailor the newsletter to your specific interests. We receive information about when you read or forward our newsletter, which links you click on in it, and use this information to draw conclusions about your personal interests. We link these data with your actions on our website. We use these functions due to our justified interest in targeted advertising. The legal basis for this is contained in Art. 6 (1)(1)(f) GDPR.
You can withdraw your consent to this tracking at any time by unsubscribing from the newsletter.
Upon filling out a form on our website or contacting us by e-mail, the data you have provided will only be used to process your request and will be treated confidentially at all times. If you contact us using our contact form, you must always specify your first and last name, your e-mail address and the country from which you are writing to us. You give us your express consent for processing these personal data for the purpose of handling your request. The legal basis is contained in Art. 6, para. 1, sentence 1(a) GDPR. You can withdraw this consent at any time.
We erase the data used for the purpose of establishing contact once storage is no longer required or restrict processing if there are statutory retention obligations.
Our website may contain links to external websites. At the time of setting the link, 24a satisfied itself that the linked pages do not contain illegal content of any kind. However, 24a cannot ensure continuous monitoring and has no influence whatsoever on the content of the linked websites. No liability will therefore be accepted for the content after the link has been set.
You have the following rights from us in respect of your personal data:
You can contact our Data Protection Officer free of charge at firstname.lastname@example.org to assert these rights.
You also have the right to lodge a complaint with a data protection authority regarding our processing of your personal data.
We erase all personal data as soon as they are no longer required for the purpose that they have been collected for or you have exercised your right to erasure. Provided there are no statutory retention periods and none of the other exemptions specified in Art. 17, para. 3 GDPR applies, we will erase the data concerned as quickly as possible.